1 min read
Nov 13, 2023
Snipp’s Tom Burgess had the opportunity to be a guest on the Accountfully “The Month End” podcast with CEO and Partner, Brad Ebenhoeh.
Some key highlights of the conversation include the following:
- What is a Financial Media Network (FMN) and why should CPG companies and retailers care?
- The targeting opportunities available on FMNs, including by shopping history, retailer and geography
- How FMNs allow for better ROAS (return on ad spend) measurement
- How Covid changed the game in terms of brand loyalty and how FMNs can help
We hope you enjoy the conversation and learn about Snipp's Financial Media Network.
Sep 17, 2024
6 min read
