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B2B Program to Drive Sales and Customer Retention for 3M

3M Thank you Dental Alliance B2B web

3M want to connect with Dentists POS (indirect business via Dealer & Distributors):

To generate overall sense of Loyalty to retain customers & increase revenues;
Drive long-term consumer retention of the brand, reducing churn and switching to competition:
To incentivize end users to switch to 3M products;
Gather consumer data, purchase data and insights (CRM strategy), allowing the brand team to:
Learn more about consumer purchasing habits
Segment and personalize communications and offers

Snipp is powering a program for 3M where

Dental health care professionals can register and upload their purchase invoice at https://dentalalliance.3m.com/en/ to earn points.
Earn additional points: Complete profile, Refer a friend.
Choose from 106 promotions and exchange their points for a buy one get one free Promotion.
View / track their transaction history: points balance, invoices uploaded, rewards redeemed.

In addition:

Access to tools that support their team and businesses for free.
Browse through a catalogue of courses selected for dental health care professionals and their teams. These include business management, dental webinars on-demand, social media, and courses for your and your team's wellbeing.”
See what 3M products they love can do for them and how they can get the best out of them.

Currently launched in UK & Ireland. ITA, DE, FR, SP to follow

Snipp Solutions: SnippCARE