Creating Brand Excitement for Skittles - Summer Program

Wrigley wanted to drive summer sales and build brand excitement through interesting rewards

Snipp created a program on the SnippCheck platform where consumers who purchase $5 on qualifying products can submit their receipt by texting in the keyword SWEETS to 811811 or via web upload at http://www.sweetison.com/ to receive a pair of skittles sunglasses.

 

Wrigley-Skittles