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      Summer Sales Lift for Wrigley and Driving Meijer Foot Traffic

      Driving Sales for New Sparkling Ice Mystery Flavor

      Driving Retailer Specific Engagement for Sparkling Ice

      Sparkling Ice wanted to activate consumers shopping at different key retail channels, and have them engaged with the brand. Snipp created a topical football-themed sweepstakes promotion that rewarded purchase at key channels with the chance to win a Tailgate Trailer. To participate, consumers text a retail specific keyword (such as TRAILER20 for Market Basket) to 811-811 to get access to a custom branded microsite where they can enter to score big!

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