GWP Program to Drive Sales and Gaming Engagement for Duracell

Duracell wanted to drive sales and engagement through their partnership with Forza (racing video game with a strong following)

Snipp built a gift-with-purchase promotion where consumers who purchase one or more qualifying Duracell products from participating retailers can submit their receipt at https://www.duracellforza.com/ to receive a unique code valid for Forza in-game content. Participants may earn up to three unique codes during the promotional period – Forza “racing suit”, “new-to-game car” and “500k credit bundle”. There are three pulse periods, in which the consumer must participate during in order to ‘unlock’ the in-game reward that correlates to that period of time.

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GWP Program to Drive Sales and Gaming Engagement for Duracell

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