GWP + Sweeps Program to Drive Sales and Xbox In-Game Engagement for Ferrara Trolli

Ferrara Trolli Gaming Promotion

 

Ferrara wanted to drive sales of Trolli products by leveraging Xbox gaming IP partnerships - World of Warcraft, Sea of Thieves, Diablo and Elder Scrolls. They needed a partner who could help provide customization for key retailer 7-Eleven, in which you can earn an exclusive reward for purchasing Trolli Electric 6.3 oz UPC.

Snipp built a GWP + Sweepstake program (integrated via an iframe) where consumers who buy qualifying Trolli Products submit their receipt via Website https://www.trolli.com/xbox  email trolligamingsubmit@snippmedia.com, and MMS  - text TROLLI to 811811to receive a unique PIN code to the Snipp reward store to choose their digital gaming reward (in-game content to various Xbox gaming IPs – World of Warcraft, Sea of Thieves, Diablo and Elder Scrolls) Consumers were able to choose their reward during the registration process. Snipp also built customization for 7-Eleven receipts where consumers who purchase Trolli Electric 6.3 oz at 7-Eleven receive an exclusive reward code. In addition to in-game content codes, each valid receipt submitted earned consumers a sweepstakes entry where 10 lucky winners win a Grand Prize Pack, curated by Trolli, valued at $490.

Snipp Solutions: Contests & Promotions, Receipt Processing, Sweepstakes Management