Instant Win Charity Program to Drive Sales and Engagement for Nescafe

Nescafe Get Rich Quick 2024

 

Nescafe was looking to repeat their successful Get Rich Quick campaigns from 2022 & 2023 with a new spin to support some of their charity partners.

Snipp developed a bi-lingual purchase based instant win program via a widget (iFramed into client site) where consumers who purchased qualifying Nescafe products could upload their receipt at

for a chance to instantly win a daily prize of $500, as well as donate $500 to one of 2 supporting Nescafe charities! Snipp managed all aspects of the program including backend technology, microsite, instant win game development, game of chance management, and reward procurement & fulfillment.

Snipp Solutions : Receipt Processing, Snipp Contests & Promotions, Snipp Rewards