Instant Win Program To Drive Retail Specific Sales and Engagement for M&Ms

M&Ms Circle K Capture the Color Instant Win

M&M’s was looking to create an exclusive summer promotion at Circle K to reward consumers with a variety of road trip inspired instant prizes! (Circle K likes exclusiveness and M&M’s does not have an exclusive product at Circle K)

Snipp developed a register to enter instant win program where consumers could go to the program microsite https://roadtripwithmms.com/Register and register for a chance to win 100s of Instant Prizes from Circle K Gift Cards, Go Pro's, Canon Camera's, and Polaroid Cameras. The customer is entered and verified with a unique email and phone with a 2fa combo and either wins or loses. Snipp managed all backend components of the program including microsite development, entry collection, instant win logic, prize procurement & fulfillment, and reporting.

Snipp Solutions : Snipp Contests & Promotions

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Instant Win Program To Drive Retail Specific Sales and Engagement for M&Ms

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