Instant Win + Sweepstakes to Drive Engagement for Keurig Dr Pepper Van Houtte

KDP 365 - Van Houtte Raise Your Mug Sweepstakes + Instant Win web

 

Keurig Dr Pepper was looking to run an instant win + sweepstakes promotion to drive sales and engagement for their Van Houtte line of products. They wanted an easy to enter, fun way for consumers to engage with the brand.

Snipp developed a non-purchase based sweepstakes promotion + instant win where consumers could register on the Snipp Built program site https://www.raiseyourmug.ca/  to get an entry into the sweepstakes as well as see if they have instantly won one of 100s of instant prizes. Consumers had the ability to choose which Grand Prize they would like to be included in the draw for, picking from 4 different options.

Snipp Solutions : Sweepstakes Management, Receipt Processing