Sweepstakes Program to Drive Customer Engagement for Riunite

Frederick Wildman & Sons Ltd Reunite with your Roots 2006122 web

Riunite was looking to develop an engaging program to drive customer engagement and tie into their promotional theme of "Reunite with your roots". They needed a simple solution that was easy for consumers to participate in.

Snipp developed a sweepstakes program where consumers who registered for the program by texting in the key word ROOTS or online at https://www.riunitesweeps.com/ were entered for a chance to win $5,000 towards a trip to reunite with their roots, as well as a chance to win 1 of 50 AncestryDNA kits.

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Sweepstakes Program to Drive Customer Engagement for Riunite

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