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      Sweepstakes Program to Drive Retail Specific Sales for Mondelez Cadbury

      Mondelez CA Cadbury Holiday Sweepstakes_

       

      Mondelez was looking to run an exciting purchase based sweepstakes for Cadbury at Loblaws and Walmart and reward consumers with high valued amount of Grocery Gift Cards to help lucky consumers with ever increasing grocery costs.

      Snipp developed a purchase-based sweepstakes where consumers who purchased any qualifying Cadbury products could go to the Snipp hosted program microsite  https://cadburyfestivecontest.com/ (English) and https://concoursfestifdecadbury.com/ (French) and upload a photo of their receipt to win one of six prizes of $10,000 in Grocery Gift Cards! Snipp managed all backend aspects of the program including receipt validation, mobile optimized microsite, entry collection, sweepstakes administration, prize procurement & fulfillment, and analytics. Snipp also implemented Mobile 2FA to help mitigate fraud.

      Snipp Solutions: Receipt Processing, Sweepstakes Management  

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