Sweepstakes to Drive Sales of KDP McCafe at Loblaws

McCafe was looking to strengthen their relationship with LCL group and offer an exclusive sweepstakes to gain incremental display and drive sales at Loblaws and affiliated banners.

Snipp developed a purchase based sweepstakes program where consumers who purchased any qualifying McCafe products could go to the program microsite En: https://www.mccafeathomecontest.ca/ Fr: https://www.concoursmccafeathome.ca/ to upload their receipt and register for a chance to win one of 100 $100 LCL Gift Cards! Snipp managed all backend components of the program including microsite, receipt validation, sweepstakes admin, prize procurement & fulfillment, and reporting. Snipp implemented Mobile 2FA on registration to prevent fraud.

Snipp Solutions: Receipt Processing, Sweepstakes Management

Sweepstakes to Drive Sales of KDP McCafe at Loblaws

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